Marketing and Sales - Customer care

Customer Care – WSB Merito University in Warsaw

Customer Care at WSB Merito University in Warsaw is a modern bachelor’s degree program designed for students who want to develop professional skills in customer relationship management, communication, and customer service strategies. The program is offered in English and can be studied in hybrid or traditional on-site mode over 6 semesters in Warsaw.

Students learn how to build long-term customer relationships, manage customer service processes, resolve customer issues professionally, and create effective customer loyalty strategies. The program also focuses on CRM systems, customer engagement, multichannel communication, and customer service team management.

The curriculum combines practical and theoretical education through business projects, simulations, internships, case studies, and classes led by industry professionals. Students gain knowledge in marketing, business negotiations, e-commerce customer service, advertising, and customer experience management.

Graduates can pursue careers as customer service specialists, customer success specialists, customer relations consultants, customer service coordinators, or customer service team managers in international companies and modern business environments. The program also includes foreign language education and professional internships, helping students gain valuable experience during their studies in Warsaw.