Digital Entrepreneurship

Digital Entrepreneurship is a two-year Master’s programme in Poland designed for students who want to specialise in digitalisation, entrepreneurship, technology management, and data-driven business models. For candidates exploring Polish universities, Master’s programmes in Poland, and study opportunities through Poland Study, this programme offers an international and practice-oriented academic pathway conducted in cooperation between Adam Mickiewicz University and European University Viadrina.

The programme is suitable for students who want to understand the digitalisation of social, economic, and political processes and develop innovative solutions in these areas. During their studies, students gain knowledge and skills in digital law and ethics, management theories in the digital world, sociology of technology, digital society, entrepreneurship, managing emerging technologies, computer science in management, digital content production, and web design.

For international students who want to study digital entrepreneurship in Poland, this Master’s programme combines up-to-date theoretical knowledge with practical project-based learning. Students develop key competencies in data processing, computer programming, creative thinking, critical assessment, user-centred design, human-centred design, and user experience. The programme is also a strong academic option for students interested in artificial intelligence, algorithmisation, new methods of data processing, and the management of digital transformation.

One of the key strengths of the programme is its international and intercultural study environment. Studying with students from different countries allows participants to gain a global perspective and valuable international cooperation experience. Admission to the programme requires completing the recruitment procedures set by Adam Mickiewicz University and European University Viadrina.

Graduates may pursue career opportunities as digital managers, software and application developers, social media managers, digital marketing and e-commerce specialists, user experience specialists, technology entrepreneurs, and professionals involved in digital transformation projects. Digital Entrepreneurship is a strong choice for students who want to study in Poland, develop expertise in the digital economy, and prepare for international technology-focused careers.